SWFC

On August 16, international accounting firm Ernst & Young (E&Y) held the grand opening of its new office in the SWFC. E&Y now occupies eight floors in the SWFC, covering approximately 30,000 square meters, and brings together all of E&Y’s 2,500 employees in Shanghai under the one roof for the first time.
The grand opening ceremony was held over two floors – 28/F and 29/F – and officiated by Mr. Xu Lin, Party Secretary of Shanghai Pudong New Area People’s Government. Mr. Hiroo Mori, Chairman, and Mr. Akio Yoshimura, General Manager of Shanghai World Financial Center Co., Ltd., participated in the ribbon cutting and welcomed E&Y to their enlarged home in the SWFC.
Mr. James Turley, Global Chairman and CEO of E&Y, and Mr. Louis Pagnutti, E&Y’s Asia Pacific Area Managing Partner, congratulated E&Y China on its Shanghai office expansion. Mr. Albert Ng, E&Y’s China Chairman and Greater China Managing Partner, said, “There are a lot of major Chinese and multinational companies that have moved to Pudong. Being the first international accounting firm to come to Pudong, we are confident that the Pudong New Area will become a leading international financial center.”

This year’s ‘Midsummer’s Night’ was another success for an event which has become a fixture on the SWFC’s annual calendar. Held in the SWFC’s Sunken Garden, guests enjoyed world famous draft beers, delicious snacks and live performances. The coolness of the SWFC’s Sunken Garden was a welcome respite against the summer heat wave. Temperatures in Shanghai rose above 35 degrees Celsius for 29 days of the month - a once-in-a-century phenomenon, according to the local weather observatory.

The SWFC Observatory is holding its second ever Photo Contest, ‘2010•Height•Shanghai,’ enabling visitors to share their photos taken from the observation deck with a wider audience. The Grand Prize is worth RMB 10,000 and the winning photo will be published in the SWFC Observatory itself. Entries received before September 30 will be accepted, and winners will be announced in late October. For more information, please visit www.swfc-observatory.com

Ippoh: Ippoh, a world-famous Japanese restaurant with over 160 year’s history in Osaka, will open on the SWFC’s 3/F at the end of September. The restaurant specializes in traditional Japanese cuisine including tempura, shabushabu and sushi.

Mon Chou Chou: Japanese cake shop Mon Chou Chou will be open in B1 of the SWFC in late September. Its Dojima Roll Cake is so popular in Osaka that there are lines to buy them. The cake received the 2010 Grand Gold Quality Award from the esteemed Monde Selection®. As the first branch outside Japan, Mon Chou Chou Shanghai will be able to offer its delicious Japanese delights to an international audience for the first time.

Din Tai Fung: As one of Asia’s most famous dumpling restaurants, Din Tai Fung, located on the SWFC’s 3/F, will now expand due to many customers’ requests for the addition of two private rooms. The rooms will be operational at the end of September. Din Tai Fung was rated by The New York Times as one of the Top Ten Restaurants in the world in 1993, and is one of Asia’s finest restaurants as recognized by the 2009/2010 Miele Guide.